Which Niche Makes The Most Money
Hello, fellow YouTuber or prospective YouTuber! You want to know what is the most profitable YouTube niches? I have the answer for you.
I have gathered some credible income proofs from YouTubers who own small, medium and big channels to find out what are the most profitable niches.
If you're planning to start a YouTube channel and you're wondering how much will YouTube pay you for 1,000,000 views, then this is for you.
But before I move on, I would like to clarify some things.
Profitability is based on Ad Revenue
First, there are many ways to make money on YouTube, but for this particular post, I focused primarily on earnings from Google AdSense.
If you're unfamiliar with Google AdSense, it is an Ad Network that pays YouTubers based on how many times an advertisement is shown – not for video likes or shares, and not based on how many subscribers you have.
In short, all the income YouTubers share below are from paid advertisements alone.
How Ad Revenue Works?
How it works is advertisers (brands, companies, product owners, etc.) will pay Google to advertise on YouTube, then when Google displays those ads on YouTube Videos, YouTubers (through Google AdSense) will be paid a certain amount per 1,000 ad views (CPM or Cost Per Mille).
CPM in simple words is "How much YouTubers will be paid per 1,000 ad views on their videos".
To qualify for Google AdSense or "monetize your channel", you must meet some requirements to become eligible for the YouTube Partner Program which includes:
- having more than 1,000 channel subscribers and,
- accumulate at least 4,000 watch hours from all your videos in the last 12 months.
Second, and most importantly, this post is by no means a conclusive gauge on how much you can earn as a content creator on YouTube.
Instead, you can think of this as a reference on how much is the average CPM for a specific niche based on the data I've collected from over 40 YouTubers below.
Most Profitable YouTube Niches
So without any more delay, here's our list of the best YouTube niches based on the average CPM from YouTubers on each niche.
| Profitable YouTube Niches | Average CPM |
|---|---|
| 1. Make Money Online | $13.52 |
| 2. Social Media Marketing | $12.41 |
| 3. Finance & Investing | $12.25 |
| 4. Educational Videos | $9.89 |
| 5. Photography & Film Making | $7.31 |
| 6. Cars | $4.23 |
| 7. Lifestyle | $3.47 |
| 8. Fashion & Clothing | $3.13 |
| 9. Entertainment | $2.74 |
| 10. Cooking | $2.50 |
| 11. Tech & Gadgets | $2.39 |
| 12. Reviews & Reactions | $2.03 |
| 13. Bodybuilding & Fitness | $1.60 |
| 14. Music | $1.46 |
| 15. Video Games | $1.40 |
| 16. ASMR (Autonomous Sensory Meridian Response, eg. Mukbang) | $0.29 |
| 17. Dance Cover | $0.035 |
Finance & Investing
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Graham Stephan | 7,781,430 | 129,122.99 | 16.59 |
| Graham Stephan | 13,852,543 | 170,945.60 | 12.54 |
| Charlie Chang | 862,600 | 9,726.33 | 11.27 |
| Charlie Chang | 226,200 | 2,872.78 | 12.70 |
| The Millennial Investor | 3,200 | 29.45 | 9.20 |
| Jack Chapple | 2,800,000 | 31,340.70 | 11.19 |
| Average CPM for Finance & Investing niche | 12.25 |
Lifestyle
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Shelby Church | 371,100 | 3,015.51 | 8.13 |
| Shelby Church | 1,300,000 | 2,035.82 | 1.56 |
| Shelby Church | 2,262,931 | 743.58 | 0.33 |
| Amanda Monroe | 464,200 | 2,409.23 | 5.19 |
| Amanda Monroe | 619, 900 | 3,990.80 | 6.44 |
| Amanda Monroe | 798,300 | 5,080.79 | 6.36 |
| Kelly does her thing | 13,900 | 6.32 | 0.45 |
| Kelly does her thing | 169,900 | 212.33 | 1.25 |
| Kelly does her thing | 1,100,000 | 3,238.03 | 2.94 |
| Hanna Ashton | 3,000,000 | 1,891.52 | 0.63 |
| Hanna Ashton | 168,900 | 829.27 | 4.90 |
| Average CPM for Lifestyle niche | 3.47 |
Make Money Online
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Roberto Blake | 1,000,000 | 7,396.51 | 7.39 |
| Roberto Blake | 133,600 | 3,028.93 | 22.67 |
| Gillian Perkins | 1,400,000 | 6,300.24 | 4.50 |
| Gillian Perkins | 935,300 | 7,672.66 | 8.20 |
| Gillian Perkins | 439,400 | 5,453.97 | 12.41 |
| ODi Productions | 334,035 | 8,445.14 | 25.28 |
| Ben Smith | 66,900 | 148.33 | 2.22 |
| Caffeinated Blogger | 220,000 | 5,607.77 | 25.49 |
| Average CPM for Make Money Online niche | 13.52 |
Social Media Marketing
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Jaime Resendiz | 26,053 | 1,443.14 | 55.39 |
| Jason Wardrop | 249,700 | 5,370.72 | 21.50 |
| Jason Wardrop | 2,500,000 | 67,955.94 | 27.18 |
| Annie Dubé | 141,400 | 488.54 | 3.25 |
| Annie Dubé | 94,900 | 373.97 | 3.94 |
| Annie Dubé | 106,600 | 524.35 | 4.91 |
| Sunny Lenarduzzi | 487,800 | 2,067.17 | 4.24 |
| Sunny Lenarduzzi | 275,400 | 1,222.70 | 4.44 |
| Reyes The Entrepreneur | 1,900,000 | 6,495.80 | 3.41 |
| Reyes The Entrepreneur | 2,900,000 | 8,176.45 | 2.82 |
| Reyes The Entrepreneur | 30,800 | 166.57 | 5.41 |
| Average CPM for Social Media Marketing niche | 12.41 |
Video Games
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Gotians Games | 723,313 | 1,834.12 | 2.53 |
| Gotians Games | 85,306 | 214.29 | 2.51 |
| MattCS | 3,000,000 | 1,683.25 | 0.56 |
| MattCS | 46,900,000 | 29,334.62 | 0.62 |
| TehButter | 1,600,000 | 1,275.81 | 0.79 |
| TehButter | 1,000,000 | 698.67 | 0.69 |
| TehButter | 473,300 | 233.71 | 0.49 |
| NyteOwl | 441 | 0.23 | 0.52 |
| NyteOwl | 3,800 | 1.99 | 0.52 |
| NyteOwl | 7,300 | 27.72 | 3.79 |
| NyteOwl | 1,000,000 | 2,387.99 | 2.38 |
| Average CPM for Gaming niche | 1.40 |
Tech & Gadgets
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Jimmy Tried World | 2,260,698 | 3,291.87 | 1.45 |
| Dr Jake's Very British Review | 263,439 | 531.13 | 2.01 |
| Dr Jake's Very British Review | 3,220,325 | 6,359.91 | 1.97 |
| Luke Miani | 764, 241 | 2,700.43 | 3.53 |
| Luke Miani | 198,281 | 282.19 | 1.42 |
| Luke Miani | 172,788 | 687.01 | 3.97 |
| Average CPM for Tech & Gadgets niche | 2.39 |
Bodybuilding & Fitness
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| MattDoesFitness | 15,800,000 | 33,668.89 | 2.13 |
| MattDoesFitness | 6,200,000 | 10,843.04 | 1.75 |
| MattDoesFitness | 5,500,000 | 21,366.20 | 3.88 |
| Browney | 2,032,206 | 1,897.31 | 0.93 |
| Browney | 10,900,000 | 7,134.41 | 0.65 |
| Browney | 93,000 | 42.20 | 0.46 |
| Doctor Mike Diamonds | 131,600 | 204.71 | 1.56 |
| Doctor Mike Diamonds | 1,300,000 | 1,909.18 | 1.46 |
| Doctor Mike Diamonds | 24,000,000 | 37,875.09 | 1.58 |
| Average CPM for Bodybuilding & Fitness niche | 1.60 |
Fashion & Clothing
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Hes Kicks | 1,540,861 | 3,823.46 | 2.48 |
| Noodren K | 63,097 | 239.42 | 3.79 |
| Average CPM for Fashion & Clothing | 3.13 | ||
Photography & Film Making
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Anthony Morganti | 2,361 | 14.31 | 6.03 |
| Anthony Morganti | 17,700 | 229.74 | 12.97 |
| Anthony Morganti | 2,368,573 | 12,138.69 | 5.12 |
| Jeven Dovey | 1,300,000 | 6,667.65 | 5.13 |
| Average CPM for Photography and Film Making niche | 7.31 |
Educational Videos
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Sele Training | 1,358,575 | 15,325.54 | 11.28 |
| Sele Training | 2,079,659 | 19,691.40 | 9.47 |
| Sele Training | 1,635,787 | 14,621.38 | 8.94 |
| Average CPM for Sele Training Educational videos | 9.89 |
Entertainment
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| MrBeast | 243, 866 | 669.27 | 2.74 |
| Average CPM | 2.74 |
Music
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Greg Kocis | 5,700 | 9.33 | 1.64 |
| Greg Kocis | 106,300 | 135.84 | 1.28 |
| Average CPM | 1.46 |
Reviews & Reactions
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Vexxed | 2,167,937 | 5,674.50 | 2.63 |
| Vexxed | 18,223,319 | 26,288.04 | 1.44 |
| Average CPM | 2.03 |
Cars
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| AutoVlog | 95,945 | 820.20 | 8.55 |
| AutoVlog | 7,361,763 | 53,914.88 | 7.32 |
| AutoVlog | 15,698,247 | 24,477.45 | 1.56 |
| AutoVlog | 8,508,358 | 5,216.73 | 0.61 |
| AutoVlog | 533,531 | 1,657.80 | 3.11 |
| Average CPM | 4.23 |
Cooking
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| In The Kitchen With Matt | 115,938 | 293.03 | 2.53 |
| In The Kitchen With Matt | 461,251 | 1,048.47 | 2.27 |
| Average CPM | 2.50 |
Dance Cover
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Ellen and Brian | 1,225,961 | 3.80 | 0.003 |
| Ellen and Brian | 1,751,738 | 8.52 | 0.004 |
| Ellen and Brian | 4,656,755 | 5.14 | 0.001 |
| Ellen and Brian | 3,973,164 | 146.32 | 0.036 |
| Ellen and Brian | 2,183,483 | 314.90 | 0.144 |
| Ellen and Brian | 6,725,270 | 178.76 | 0.026 |
| Average CPM | 0.035 |
ASMR (Autonomous Sensory Meridian Response, eg. Mukbang)
| YouTuber | Views | Revenue ($) | CPM ($) |
|---|---|---|---|
| Zach Choi ASMR | 1,300,000 | 385.23 | 0.29 |
| Average CPM | 0.29 |
Looking for the Most Profitable Niches on YouTube? – Key Takeaways
There is no such thing as a definitive dollar to view ratio rate in YouTube.
The amount you can earn from YouTube varies depending on a variety of things which include:
- Niche (video topic)
- Length of video (how many ads you can display)
- Quality of channel (family-friendly)
- Who are the majority of your viewers (traffic from the US gives the highest CPM)
- Content (original or using copyrighted materials)
- Other things
Your CPM in your niche will also fluctuate throughout the year.
According to YouTubers, the highest CPM is around holidays and at the end of the year when people are usually on shopping frenzy due to bonuses.
It is also the time advertisers are willing to spend more for advertorial space on your videos.
By the way, shoutout to all YouTubers who are mentioned on this post for sharing their analytics (I know its kind of confidential information) and without your input, this post won't come to life.
Also, if you are a YouTuber and you would like your stats to be added to the tables above, feel free to leave them in the comments or send me an email.
Thank you for your time on "the most profitable niches on YouTube".
I hope this has helped you in any way for your YouTube journey.
If you have any questions, or you have any information you want to share regarding this topic, leave a comment below.
Your friend,
Jack
Jack Cao is a fanatic over WordPress and Online Business related stuff. If you wish to get in touch with me, feel free to email me at jack@jackcao.com.
Which Niche Makes The Most Money
Source: https://jackcao.com/profitable-youtube-niches/
Posted by: bravowhowen.blogspot.com
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